Pink Lady® has a new look

Posted in News

Posted on

Share with your friends

Now that the new summer harvest of Pink Lady® apples has hit the shelves, we’re ready to introduce our brand spanking new and exciting advertising campaign.

We want to show you the multisensory experience a Pink Lady® apple evokes, by bringing to life the sweet taste, crisp crunch and juicy boost delivered with every bite. Our new campaign will be live across all channels, from social media and YouTube to magazine and digital ads. But we’ve saved the best news for dessert…

Drumroll please for the icing on the apple cake… Pink Lady® will now be hitting our TVs!

For the first time ever, the blushing beauty of Pink Lady® apples will be live on our screens. Look out for our exciting new advert across Channel 4, More 4, E4, Dave, W Channel and Alibi throughout June. The first ad was broadcast during the first break of Celebrity Gogglebox on the 12th of June 2020.

We hope it’ll WOW your senses as much as it has for ours!

If you can’t wait until then, why not check out our brand new ad below?

Taste the Wow and pick up a pack of Pink Lady® apples from all major supermarkets or your local store.

You can also try one of our Ultimate Pink Lady® apple recipes, like this gorgeous Ultimate Apple Cake recipe.